GDPR, CCPA, and PECR compliant

Best Web Analytics Tools

Toolszu: Powerful, intuitive web analytics for tracking, insights, and optimization.

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Flexible Tracking Modes

Choose from lightweight or advanced anonymized behavior tracking that ensures minimal impact on site performance.

Full Data Ownership

Your analytics data stays yours—secure, private, and deletable at any time, with no third-party access.

Privacy-First & Fully Compliant

Toolszu follows all major privacy laws including GDPR, CCPA, and PECR, ensuring responsible and compliant user tracking.

Visitors

Visitor History Analytics

Access a fully anonymized timeline of each visitor’s return patterns and on-site activity. Identify what content drives repeat visits, all while maintaining strict privacy compliance.

Visitor Behaviour

Understand User Behavior Deeply

Track and analyze user navigation paths, click patterns, and time spent on pages — all anonymously. Use these insights to enhance user experience and optimize content flow.

Live Info

Real-Time User Analytics

View up-to-the-second data on visitor activity. See where your users are located, which devices they’re using, and what pages they’re interacting with — all in real time.

Live visitor geolocation (countries)

Active device types (mobile, tablet, desktop)

Pages currently being viewed

Heatmaps

User Interaction Heatmaps

Generate anonymized, device-specific heatmaps to visualize where users click, scroll, or hesitate. Discover interaction patterns that help you enhance usability without compromising data privacy.

Click data breakdown per device type

Heatmaps categorized by desktop, mobile, and tablet views

Dynamic heatmaps showing full-page interaction zones

Session Recording

Replay Complete User Sessions

Record and review full user sessions to understand real behavior — including mouse movement, clicks, and scrolls. All recordings automatically mask private data to ensure compliance.

Auto-hide sensitive inputs like passwords or credit card fields

Visual trail of user mouse clicks and movements

Step-by-step playback of visited pages

Easy setup & integration on any website.

Copy and paste one line of code into your website.

Team Collaboration

Invite team members and collaborate efficiently by sharing secure, role-based access to your website analytics dashboard.

Conversion Goals Tracking

Set up and monitor custom goals like purchases, sign-ups, or form submissions to measure conversion performance with accuracy.

One-Click Data Export

Easily export your website analytics data in CSV, JSON, or PDF format for reporting, backups, or external analysis.

Custom Parameters

Dynamically pass and track key variables from your website (like user ID, plan, or campaign) for deeper visitor insights.

We track 19 websites and store more than 6K pageviews.

Here's Happy Users Feedback

“ Toolszu has been a game-changer for me! The real-time visitor tracking and heatmaps help me understand exactly how users interact with my website. It’s super easy to use, and the best part is how privacy-friendly it is. I can improve my site’s performance while keeping my visitors' data safe. ”

“ As an online store owner, understanding customer behavior is key. Toolszu's session replay feature lets me see exactly what users do on my site. It's a great way to spot issues, improve the shopping experience, and boost sales. Plus, it's simple and free—what more could I ask for? ”

“ I've tried a lot of analytics tools, but Toolszu stands out. It's lightweight, intuitive, and provides the insights I need to optimize my sites. The fact that it respects user privacy and lets me delete data whenever I want makes it even better. I highly recommend it to anyone looking for reliable web analytics. ”

Answers for your common questions

Toolszu’s free plan includes essential web analytics tools such as real-time visitor tracking, session recording, heatmaps, and basic user behavior insights. These core features allow you to monitor how visitors interact with your website, identify drop-off points, and make data-driven improvements — all without spending a dime. It’s a great starting point for individuals, startups, and small businesses looking to optimize their site’s performance with minimal investment.

Absolutely! Toolszu is designed with privacy at its core. All visitor data is anonymized by default, ensuring compliance with major privacy regulations like GDPR, CCPA, and PECR. No personal information is tracked or stored unless you explicitly choose to collect custom parameters. Plus, you retain full control of your data and can delete it permanently at any time with just a few clicks.

Yes, Toolszu is compatible with all types of websites, whether it’s built on WordPress, Shopify, Wix, or custom code. Integration is simple — just copy and paste your unique tracking code snippet into your website’s HTML or through your CMS. Once installed, you’ll instantly start collecting valuable insights about your visitors without affecting site speed.

Toolszu improves your website’s performance by helping you understand how users interact with your content through detailed heatmaps, session replays, and real-time tracking. By analyzing user behavior patterns — like clicks, scroll depth, and bounce rates — you can identify what’s working and what needs improvement. These insights empower you to make strategic changes that enhance user experience, increase engagement, and drive more conversions.

Start your journey with Toolszu

Easy-to-understand analytics with powerful insights.